We typically don’t put much product on the blog but we felt this was a good opportunity to tell you about something new in the lineup. We are now selling selvedge denim. This is a more premium denim than OBEY has ever offered in the past. A 13oz, standard fit, not too skinny, not too wide and perfect to beat up like good selvedge is meant to be treated. Check out The Standard Selvedge and the slimmer New Threat Selvedge in our online shop.
Also, we’re going to be following some friends of OBEY as they wear in their new denim and we’ll report back along the way.